Knowing Your Audience Paper and Communication Release Essay

On August 5, 2010 thirty-three specialists were caught around 300 meters underground with restricted food, water, and oxygen because of a Coppermine that fallen in Chile. It was not known from the start if there were any survivors. This story assembled crowds everywhere throughout the world as media intrigue woke up when a salvage worker’s drill rose at the surface with a note joined to it: â€Å"The 33 of us are OK in the refuge† (Volk, 2011). Roughly two months after the breakdown fixed the mine, a salvage opening was at long last finished for the excavators. To everyone’s surprise each of the thirty-three excavators were protected (Yang, 2010). At the point when this disaster occurred, the organization needed to take care in how the media depended on their discoveries. The close groups of the laborers should be advised first, and afterward different representatives, and afterward a media distribution ought to be done expertly with honest and exact data. Nobody is set up for this sort of circumstance. Correspondence must be taken care of cautiously and insightfully particularly to the groups of the excavators and the diggers themselves. At the point when an organization is speaking with the families, the potential needs will require insights regarding the mishap that occurred with their family members while at work (Tennyson and Ray, 2008). They should know the specific time and spot the occurrence occurred, who is caught in the mine, and what salvage measures are being taken. They should be consistently refreshed with regards to the advancements of the salvage procedure. Most importantly, they should be guaranteed that every conceivable methodology are being taken to guarantee that their friends and family are recuperated free from any danger. Correspondence with the representatives will require brief data and ought to be done officially. They will require a speedy update of the mishap that ought to incorporate what the organization is doing to save their associates. They are going to should be consoled that some other mines are not in danger of collapsingâ when they continue working (Bajak, 2010). Distinguishing your crowd is one activity that is required before any correspondence is done (Tennyson and Ray, 2005). When you have distinguished your crowd than you can construct your correspondence plan around it. After you give your message, you should ensure your crowd has a chance to pose inquiries and know who or where to go on the off chance that they despite everything need more data. DRAFT COMMUNICATIONS To the families through the media. An emergency has happened at the San Jose Mine. The mine has endured a collapse on August fifth, leaving 33 laborers caught roughly 300 meters underneath the surface. Salvage tasks have begun and will proceed under the management of the Chilean government. A few drills started to drill openings toward areas where rescuers figured the diggers may be found however right now have not built up where they are unequivocally (Fiscor, 2010). Families are urged to be tolerant as these salvage tasks are relied upon to take some time. Updates will be given as new improvements emerge. When the laborers are found, plans are in progress to ensure they get food, water, and medication while they hold on to be protected. All families are urged to accept heart as we are playing it safe to ensures all the diggers are protected securely. All families will be permitted to consider their to be ones when they get clinical treatment. It would be ideal if you contact the number underneath for more data. This line will be open 24 hours per day. To the workers at a representative gathering. You may as of now know about the emergency confronting our organization. The San Jose mine fallen and caught 33 representatives around 300 meters beneath the surface. The salvage activities are in progress to protect all specialists securely. I need to guarantee you that we are doing everything conceivable to discover and ensure that food, water, and medication are accessible to the laborers and that we will be working day and night until they are protected from hurt. I need to illuminate all of you that we are having all mines completely checked to guarantee they are protected before you continue work. We will refresh you on all the improvements of the salvage activity and ask that you, if you don't mind remain quiet and on the off chance that you have any inquiries or concerns, it would be ideal if you contact your chiefs. Various crowds should be imparted in the most ideal way. What is directly for one crowd may not be right for anotherâ audience. References Volk, S. S. (2011). Declining to hear: Press inclusion of the Chilean diggers. NACLA Report on the Americas, 44(4), 54-56, 44. Recovered from http://search.proquest.com/docview/893765826?accountid=458 Yang, J. (2010, Oct 10). Expectation surfaces in Chile. Toronto Star Retrieved from http://search.proquest.com/docview/757109034?accountid=458 Tennyson, P. An., and Ray, K. (2005). Coming to today’s utility crowds: Why there is nothing of the sort as the overall population. American Water Works Association. Diary, 97(1), 49-51. Recovered from http://search.proquest.com/docview/221571012?accountid=458 Bajak, F. (2010, Oct 14). As Chile celebrates mine’s future being referred to. Spartanburg Herald †Journal, pp. n/a. Recovered from http://search.proquest.com/docview/758202447?accountid=45049 Fiscor, S. (2010). Rescuers work to free Chilean excavators. Designing and Mining Journal, 211(8), 24-24, 26. Recovered from http://search.proquest.com/docview/763615366?accountid=4 58

Reseach Paper on Hurricane Ike Essay Example

Reseach Paper on Hurricane Ike Essay Typhoon Ike hit the Texas Gulf coast on September 13, 2008 close to Galveston, Texas. At the point when Hurricane Ike hit it enrolled as a class 2 tropical storm; be that as it may, before it hit land the tempest went as high as a classification 5 typhoon. Despite the fact that this tropical storm was just a classification 2 it despite everything caused significant harm. Typhoon Ike came aground in Texas at 2:10 a. m. CDT, Sept. 13, and brought a surge of water more than 13 feet high, moving through Galveston Island, and on the terrain. Ike made landfall with supported breezes almost 110 mph, only 1 mph shy of a Category 3 tropical storm The impacts of Hurricane Ike started to positively shape Southeast Texas a few days before the Hurricane made landfall. Very the National Weather Service had even given Hurricane alerts for the networks of Southeast Texas the impacts of the approaching tempest were being felt. The approaching tempest started to cause flooding from the tempest flood. Two days before the tropical storm made landfall, the waves were at that point beating the seawall in Galveston, Texas. We had so much flood that it made the Bayous fill and caused significant flooding in little networks, for instance my locale of Labelle, Texas. There were additionally whole networks that were cleared out, with pretty much every house in the territory completely obliterated. In the network known as Crystal Beach on the Bolivar Peninsula, is the place there were numerous lives lost just as absolute destruction. This is the place numerous families, including my own, had sea shore lodges that were completely decimated by the tempest and tempest flood. We will compose a custom exposition test on Reseach Paper on Hurricane Ike explicitly for you for just $16.38 $13.9/page Request now We will compose a custom article test on Reseach Paper on Hurricane Ike explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on Reseach Paper on Hurricane Ike explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer The flood around there really began 2 days before the tempest hit. In the region of Bolivar Peninsula there were around 150 individuals that had remained behind and didn't tune in to the alerts of the forthcoming tempest. Tragically the majority of the 150 individuals that remained behind became casualties of the tempest. Numerous individuals lost their lives attempting to escape as the water rose. There were numerous vehicles found close to a town considered High Island the individuals were attempting to make it to. In the vehicles they discovered individuals who had kicked the bucket while attempting to make it to wellbeing. Still right up 'til today there are individuals who have not been represented, just about 3 years after the fact. Ike was accused for around 195 passings. Of these, 74 were in Haiti. In the United States, 112 individuals were slaughtered, and 23 are as yet absent. Because of its enormous size, Ike caused destruction from the Louisiana coastline right to the Kenedy County, Texas Kenedy County is an area situated in the U. S. territory of Texas. It is a piece of the Kingsville Micropolitan Statistical Area. In 2000, its populace was 414. Its seat is Sarita, and the province is named for Mifflin Kenedy, an early farmer in the region district close to Corpus Christi, Texas. Corpus Christi, TexasCorpus Christi is a beach front city in the South Texas area of the U. S. territory of Texas. The area seat of Nueces County, it additionally reaches out into Aransas, Kleberg, and San Patricio areas. The MSA populace in 2008 was 416,376 likewise, Ike caused flooding and critical harm along the Mississippi is a U. S. state situated in the Southern United States. Jackson is the state capital and biggest city. The name of the state gets from the Mississippi River, which streams along its western limit, which namesake is from the Ojibwe word misi-ziibi coastline and the Florida Panhandle. The Florida Panhandle, a casual, informal term for the northwestern piece of Florida, is a portion of land around 200 miles in length and 50 to 100 miles wide , lying between Alabama on the north and the west, Georgia likewise on the north, and the Gulf of Mexico toward the south Damages from Ike in U. S. oastal and inland regions are assessed at $29. 6 billion (2008 USD), with extra harm of $7. 3 billion in Cuba (the costliest tempest ever in that nation), $200 million in the Bahamas, and $500 million in the Turks and Caicos, adding up to a sum of at any rate $37. 6 billion in harm. Ike was the third costliest Atlantic tropical storm ever, behind Hurricane Andrew Hurricane Andrew was the third most remarkable typhoon to make landfall in the United States duri ng the twentieth century, after the Labor Day Hurricane of 1935 and Hurricane Camille in 1969. f 1992 and Hurricane KatrinaHurricane Katrina of the 2005 Atlantic tropical storm season was the costliest cataclysmic event, just as one of the five deadliest typhoons, throughout the entire existence of the United States. Among recorded Atlantic typhoons, it was the 6th most grounded generally speaking. of 2005. The tropical storm likewise brought about the biggest clearing of Texans in that states history. It turned into the biggest inquiry and-salvage activity in U. S. history. Because of the force of the tempest, Texas shut a significant number of its synthetic plants and petroleum treatment facilities. Since a significant part of the United States oil refining limit is situated in Texas, the closings caused a brief increment in the costs of gas, home warming oil, and petroleum gas. Increments were especially high in North Carolina Nort particularly in the mountains, where normal North Carolina is a state situated on the Atlantic Seaboard in the Southern United States. The state fringes South Carolina and Georgia toward the south, Tennessee toward the west and Virginia toward the north. North Carolina contains 100 areas. Its capital is Raleigh, and its biggest city is Charlotte costs were as much as 60 pennies higher than the national normal. The end of treatment facilities so not long after Hurricane Gustav, and the time required to restart creation, likewise brought about deficiencies of fuel in such places as the Carolinas and Tennessee, halfway because of frenzy purchasing. Primer post-storm harm evaluates in the US were put at 18 billion US dollars Panic buyin Panic purchasing is an uncertain regular use term to portray the demonstration of individuals purchasing bizarrely a lot of an item fully expecting or after a fiasco or saw catastrophe, or fully expecting an enormous cost increment or deficiency, as can happen before a snowstorm or typhoon or government 2008) as expressed by the Australian Broadcasting Corporation. Tragically there were numerous that didn't tune in to the notice of the forthcoming tempest because of a bogus departure only half a month prior to that of Hurricane Ike from another tempest that missed the region. Numerous individuals didn't accept that the tempest was going to turn and that they wo uld be sheltered. Individuals, I accept, have gained from Hurricane Ike and understood that you have to take each clearing genuine and ensure yourself and your family. Assets: http://waterfront. er. usgs. gov/tropical storms/ike/post-storm-photographs/file. php recovered on June 15, 2011 http://www. absoluteastronomy. com/subjects/Hurricane_Ike recovered on June 15, 2011 http://www. nasa. gov/mission_pages/tropical storms/files/2008/h2008_ike. html recovered on June 15, 2011 The Australian Broadcasting Corporation, normally alluded to as the ABC , is Australias national open supporter

Hamlet Movie Review - 825 Words

Hamlet (Movie Review Sample) Content: Name:Professor:Institution:Date:Title: The Impossibility of Certaintyi. ThesisHamlet, is one of Shakespeare's most powerful and influential plays ever done, continuing to draw huge amounts of support even long after it was first played.ii. Overview1. Hamlet, the Prince of Denmark is truly a masterpiece.2. William Shakespeare wrote the play, and it was set in the Kingdom of Denmark. (Billington)3. The Royal Shakespeare Company was the production company responsible for the production. (Sckenda)4. I watched the show on 2nd of January, 2014 at 10.00 pm.5. My sister, felt the play was indecisive depicting Hamlet's inappropriateness in responding to circumstances; however, I think the play is a very good manifestation of the many uncertainties that our lives are built upon.iii. The Event as TheatreA theatre can be defined as the structural building where plays are performed. It offers space for the putting up of a show that is to be seen by an audience. However, in our spe cific context, theatre would be used to mean the professional occupation that is shared by thousands of passionate individuals. At that, it is a form of art and the practitioners involved in it would be known as artists; given the devotion and dedication that comes with pursuing it.Now watching The Tragedy of Hamlet, Prince of Denmark, the actors caught my every attention through the plot right from the start. They blended perfectly into their roles, and the practitioners were thorough in filling into those very shoes  made for them by their director. Furthermore, the play distants itself from the conventional setting, taking note of what is usually assumed by most plays. Jonathan Slinger's (who plays as Hamlet) response, which would usually, be expected to occur in a rather bitter and forceful manner is delayed as he seeks to get a grip of the whole setting. His calmness and precision at such timing contradicts the assumptions of most revenge plays. While his character may look sublime and inappropriate especially following the murder of a relative, at the same time it builds so much anxiety. Slinger's (Hamlet) personality is further emphasized as indecisive as even when he found the King praying; still he was unable to kill him.iv. Plot SummaryHamlet, Prince of Denmark is a revenge drama play with interesting twists with the basic plot of a tragedy. The part where Hamlet sets up a play to test the guilty conscience of the King for killing his father is the most inciting since it serves as a confirmation of what the ghost is telling him. Within the play, most of the conflicts rest with Hamlet, with the major one being that he wants to avenge his father's murder but given the King's protection and power, it is difficult for him to carry out the task. When Hamlet stabs Polonius thinking it is the King hiding, it is the most climactic scene as it feels as though revenge is being served eventually. The denouement of the play is by Fortinbras, a Norwegian princ e taking over the Kingdom and ordering Hamlet's body be carried as that of a fallen soldier.v. CharacterApparently Hamlet plays the role of the protagonist as the whole play revolves around him and his thoughts. Moreover, the play is named after him confirming that fact. Nonetheless, it is also very clear that Hamlet is his own worst enemy. His traumatizing thoughts about the murder of his father by Claudius makes him go mad to the extent of almost getting to war with himself.The role of antagonists is played by Claudius given his efforts to murder Hamlet after killing the father and taking the throne that ought to have been Hamlet's.vi. ThemeThe meaning of the play is that simple actions are not always as simple as they sound but revenge is sweet.vii. Literary Quality (Diction)The entire play is composed of sections of with the use of poetry to break the monotony language flow such as There is nothing either good or bad, but thinking makes it so.  (Shakespeare) Symbolism can als o be witnessed with the use of a ghost to signify death.viii. Music and MusicalityBesides the silence for building the tension and suspense of the audience, edgy beats are often used in the background to further support the theme.ix. SpectacleThe costumes used by the cast had bright colors, which worked to attract attention from the ...

The Nigerian Managers Essay - 1064 Words

Another study from Oke (2013) revealed some similar verdicts on the Nigerian managers. This study was for the construction professionals, and it indicated that most of the Nigerian managers use the autocratic leadership style. At the same time, there is a strong sense of result oriented approach among these managers as they concern primarily with the task at hand; and do not tend to cater for the long-term development of those under their command (Oke, 2013). The author further commented that democratic and participative leaderships had not been observed amongst the Nigerian managers. Regarding Chinese managers also tend to be autocratic when they fulfill their leadership responsibilities (Sharkey and Murray, 2015). Chinese people are known for their respect for the authority, and it is often in the Chinese culture that a follower should not directly express their thoughts but to follow instructions (Ma and Tsui, 2015). Another trait of the Chinese leaders is the tendency to think carefully before making a decision as they would like to make sure such would lead to long-term benefits whilst the decision is to be deemed appropriate by others (Ma and Tsui, 2015). In order to better understand the underlying factors contributing to cultural specific leadership styles and to therefore discuss the cross-cultural management/leadership issues this essay will now refer to Hofstede’s cultural dimension model. Cultural Traits and its Impacts on Leadership Hofstede (1984)’s modelShow MoreRelatedLarson in Nigeria1272 Words   |  6 Pages1994, with local partner who held 25% of the joint venture equity. Basically, the summary is that the vice-president of international operations must decide whether to continue to operate or abandon the company s Nigerian joint venture. 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Beloved (1535 words) Essay Example For Students

Beloved (1535 words) Essay BelovedBy Toni MorrisonIt is the ultimate gesture of a loving mother. It is the outrageous claimof a slave(Morrison 1987). These are the words that Toni Morrison used todescribe the actions of the central character within the novel, Beloved. Thatcharacter, Sethe, is presented as a former slave woman who chooses to kill herbaby girl rather than allowing her to be exposed to the physically, emotionally,and spiritually oppressive horrors of a life spent in slavery. Sethes action isindisputable: She has killed her child. Sethes motivation is not so clearlydefined. By killing her Beloved child, has Sethe acted out of truelove or selfish pride? The fact that Sethes act is irrational can easily bedecided upon. Does Sethe kill her baby girl because she wants to save the babyfrom slavery or does Sethe end her daughters life because of a selfish refusalto reenter a life of slavery? By examining the complexities of Sethes characterit can be said that she is a woman who chooses to love her child ren but notherself. Sethe kills her baby because, in Sethes mind, her children are theonly good and pure part of who she is and must be protected from the cruelty andthe dirtiness of slavery(Morrison 251). In this respect, her act isthat of love for her children. The selfishness of Sethes act lies in herrefusal to accept personal responsibility for her babys death. Sethesmotivation is dichotomous in that she displays her love by mercifully sparingher daughter from a horrific life, yet Sethe refuses to acknowledge that hershow of mercy is also murder. Throughout Beloved, Sethes character consistentlydisplays the duplistic nature of her actions. Not long after Sethes reunionwith Paul D. she describes her reaction to School Teachers arrival: Oh,no. I wasnt going back there. I went to jail instead(Morrison42). Sethes words suggest that she has made a moral stand by her refusal toallow herself and her children to be dragged back into the evil of slavery. Fromthe beginning, it is clear th at Sethe believes that her actions were morallyjustified. The peculiarity of her statement lies in her omission of thehorrifying fact that her moral stand was based upon the murder of her child. Bynot even approaching the subject of her daughters death, it is also made clearthat Sethe has detached herself from the act. Even when Paul D. learns of whatSethe has done and confronts her with it, Sethe still skirts the reality of herpast. Sethe describes her reasoning to Paul D., So when I got here,even before they let me get out of bed, I stitched her a little something from apiece of cloth Baby Suggs had. Well, all Im saying is thats a selfish pleasureI never had before. I couldnt let all that go back to where it was, and Icouldnt let her or any of em live under School Teacher. That wasout(163). Sethes love for her children is apparent, yet she still shiftsthe burden of responsibility away from herself. She acknowledges that it was aselfish pleasure to make something for her daughter, yet Setherefuses to admit any selfishness in her act of murder. She is indignant andfrustrated with Paul D. confronting her: Sethe knew that the circle she wasmaking around the room, him, the subject, would remain one. That she could neverclose in, pin it down for anybody who had to ask. If they didnt get it rightoff she could never explain. Because the truth was simple, not along-drawn-out record of flowered shifts, tree cages, selfishness, ankle ropesand wells. Simple: she was squatting in the garden and when she saw them comingand recognized schoolteachers hat, she heard wings. Little hummingbirds stucktheir needle beaks right through her headcloth into her hair and beat theirwings. And if she thought anything, it was No. No. Nono. Nonono. Simple. Shejust flew. Collected every bit of life she had made, all the parts of her thatwere precious and fine and beautiful, and carried, pushed, dragged them thoughtthe veil, out, away, over there where no one could hurt them(163). Sethesfr ustration is a product of her contradictory reasoning. She views her childrenas an extension of her life that needed to be protected, at any cost. Sethesconcept of loving and protecting her children becomes synonymous with herkilling Beloved and attempting to kill the rest. Sethe can see no wrong here. .ub46e8ed5977882c80b85e304ff2fb638 , .ub46e8ed5977882c80b85e304ff2fb638 .postImageUrl , .ub46e8ed5977882c80b85e304ff2fb638 .centered-text-area { min-height: 80px; position: relative; } .ub46e8ed5977882c80b85e304ff2fb638 , .ub46e8ed5977882c80b85e304ff2fb638:hover , .ub46e8ed5977882c80b85e304ff2fb638:visited , .ub46e8ed5977882c80b85e304ff2fb638:active { border:0!important; } .ub46e8ed5977882c80b85e304ff2fb638 .clearfix:after { content: ""; display: table; clear: both; } .ub46e8ed5977882c80b85e304ff2fb638 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ub46e8ed5977882c80b85e304ff2fb638:active , .ub46e8ed5977882c80b85e304ff2fb638:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ub46e8ed5977882c80b85e304ff2fb638 .centered-text-area { width: 100%; position: relative ; } .ub46e8ed5977882c80b85e304ff2fb638 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ub46e8ed5977882c80b85e304ff2fb638 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ub46e8ed5977882c80b85e304ff2fb638 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ub46e8ed5977882c80b85e304ff2fb638:hover .ctaButton { background-color: #34495E!important; } .ub46e8ed5977882c80b85e304ff2fb638 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ub46e8ed5977882c80b85e304ff2fb638 .ub46e8ed5977882c80b85e304ff2fb638-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ub46e8ed5977882c80b85e304ff2fb638:after { content: ""; display: block; clear: both; } READ: The Night And A Long Way Gone By Ishmael Beah Essay Placing her children outside the horror of slavery, even if it meant takingtheir lives, was in her mind a justified act of love, nothing more. Ironically,it is Paul D. who reveals the contradictions that Sethe refuses to see in herown logic: This here Sethe talked about love like any other woman; talkedabout baby clothes like any other woman, but what she meant could cleave thebone. This here Sethe talked about safety with a handsaw. This here Sethe didntknow where the world stopped and she began. Suddenly he saw what Stamp Paidwanted him to see: more important than what Sethe had done was what she hadclaimed. It scared him(164). Paul D.s character suggests that althoughthe killing act might have been committed out of a irrational, hysterical,loving mothers need to protect her children, Sethesclaim that she was and is justified in those actions can not beaccepted. Paul D. recognizes what Sethe can not; her act of supreme love is alsoan act of insurmountable selfishness. When Paul D. calls into question herthinking, Sethe still refuses to see her own role in what has come to pass:What you did was wrong, Sethe. I should have gone on back there? Taken mybabies back there? There could have been a way. Some other way. What way?You got two feet, Sethe, not four (165) Sethes problem is rooted in herinability to recognize the boundaries between herself and her children. Paul D. stabs at the heart of this problem by suggesting that Sethe had overstepped herboundaries by killing her child. The concept that Sethe equates her life andself-worth with her connection to her children is most graphically illustratedin her mad ravings to the reincarnation of Beloved. Sethe details adefense for killing her baby to the woman she believes is her reincarnated,murdered daughter. Within this defense, Sethe explains in the greatest detailher reasoning for cutting her childs throat. Sethe pronounces that the worstthing in life was: That anybody white could take your whole self for anythingthat came to mind. Not just work, kill, or maim you, but dirty you. Dirty you sobad you couldnt like yourself anymore. Dirty you so bad you forgot who you wereand couldnt think it up. And though she and others lived through and got overit, she could never let it happen to her own. The best thing she was, was herchildren. Whites might dirty her all right, but not her best thing, herbeautiful , magical best thing the part of her that was clean.(251) Setheswords suggest that the only part of herself that she cares for is her children. Indeed, the only reason that she killed her daughter is because Sethe refused tolet School Teacher or any other white person dirty her children asSethe herself had been dirtied. Sethes nobility, however irrationallypredicated, is apparent. She loves her children to much to let them be tarnishedby slavery. Unfortunately, Sethes nobility is tainted by the fact that she cannot recognize absurdity of the murderous act she has committed. Even in hershameful defense, Sethe is proud. Sethes undaunted pride is illustrated by herwords, And no one, nobody on this earth, would list her daughterscharacteristics on the animal side of the paper. No. Oh no. Maybe Baby Suggscould worry about it, live with the likelihood of it; Sethe refused- and refusedstill(251). Toni Morrison, in an effort to describe the motivation andpride of Sethes character, made the statement, To kill my children ispreferable to having them die(Morrison 1987). Saving her children fromslavery and the promise of spiritual and e motional death that such aninstitution imposes is the rational of love that Sethes character clings to. .u03155bda6ae5d34b224dbfc694398d2c , .u03155bda6ae5d34b224dbfc694398d2c .postImageUrl , .u03155bda6ae5d34b224dbfc694398d2c .centered-text-area { min-height: 80px; position: relative; } .u03155bda6ae5d34b224dbfc694398d2c , .u03155bda6ae5d34b224dbfc694398d2c:hover , .u03155bda6ae5d34b224dbfc694398d2c:visited , .u03155bda6ae5d34b224dbfc694398d2c:active { border:0!important; } .u03155bda6ae5d34b224dbfc694398d2c .clearfix:after { content: ""; display: table; clear: both; } .u03155bda6ae5d34b224dbfc694398d2c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u03155bda6ae5d34b224dbfc694398d2c:active , .u03155bda6ae5d34b224dbfc694398d2c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u03155bda6ae5d34b224dbfc694398d2c .centered-text-area { width: 100%; position: relative ; } .u03155bda6ae5d34b224dbfc694398d2c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u03155bda6ae5d34b224dbfc694398d2c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u03155bda6ae5d34b224dbfc694398d2c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u03155bda6ae5d34b224dbfc694398d2c:hover .ctaButton { background-color: #34495E!important; } .u03155bda6ae5d34b224dbfc694398d2c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u03155bda6ae5d34b224dbfc694398d2c .u03155bda6ae5d34b224dbfc694398d2c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u03155bda6ae5d34b224dbfc694398d2c:after { content: ""; display: block; clear: both; } READ: Tibetan genocide EssayThe truth that Sethes character selfishly avoids is the actual physical deaththat she has inflicted upon her child. Understanding why a woman would kill anychild, let alone her own baby, is at best an enigma. Sethes character is noexception. Sethes motivation does not fit into a simple schematic. Sethe ispresented as a woman who loves her children so much that she is willing to killthem rather than allow them to be broken by an evil institution. Love is, then,Sethes primary motivation for killing her baby. However, Sethes love for herchildren does not preclude her responsibility for Beloveds death. Indeed,Sethes selfish fault lies in the fact that she has shifted the locus ofresponsibility from herself to the institution that has spawned her. Ultimately,it is Sethe who is responsible for her childs death, not slavery. Sethe killsher daughter to demonstrate her love. Sethe exhibits her selfish pride byrepudiating her own guilt. Does Sethe realize her fault? Perhaps. When presentedthe notion that Sethe, and not her children, is her own best thing,her reply takes the form of a question, Me? Me?(273). Morrisonleaves the reader with the sense that Sethe might realize that she has loved herchildren too much, and herself not enough.

Mgt free essay sample

Consumer Behavior: Segmentation and Targeting Professor Dr. Gordon Leichter May 14, 2012 Abstract The assignment reviews industry practices which involve segmentation, targeting and positioning. I will attempt to explain these three consumer behaviors below. The airline industry will use the above mentioned practices in order to enhance and or improve marketing strategies. In order for this to take place and marketing analyst must develop techniques to observe consumer behavior by analyzing segmenting, targeting and positioning for airline industry Identify Key External Factors That Affect the Passenger Airline Industry To explain how the key external factors affect the passenger airline and how the impact occurs. The airline industry was heavily impacted by the global recession. Many major Airline companies faced heavy revenue losses and a hand full of airlines merged in the post-recession era to handle the situation of decreasing demand in air travel. In order to be successful, they have to carry out their business from a certain value-based perspective â€Å"less for much less† and concentrate their attention on the following Key Success Factors of their industry which would be the overall low costs: overall low costs are essential to be able to offer cheap fares. We will write a custom essay sample on Mgt or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They are achieved by several cost-cutting business practices such as: * Point-to-point services (no waiting for baggage or passenger transfers, less complexity) * Cheaper product design (no free food or drinks, no newspapers) * Standardized fleet (lower aircraft capital outlay, lower training costs, cheaper parts amp; equipment supply, lower maintenance costs) * Use of secondary airports (lower charges) * Direct Sales via Internet as main distribution channel Explain Segmentation, Targeting, and Positioning According to an article from the University of Southern California on egmentation, targeting and positioning, there is some good information explain all three. Segmentation involves finding out what kinds of consumers with different needs exist. Segmentation, targeting, and positioning working together comprise a three stage process. The first stage is to determine which kinds of customers exist. The second stage is to select which ones we are best off trying to serve and, finally , the third stage is to implement our segmentation by optimizing our products/services for that segment  and communicating that we have made the choice to distinguish ourselves that way. Demographic  variables essentially refer to personal statistics such as income, gender, education, location (rural vs. urban, East vs. West), ethnicity, and family size. Some consumers want to be seen as similar to others, while a different segment wants to stand apart from the crowd. Another basis for segmentation is  behavior. Some consumers are â€Å"brand loyal†, they tend to stick with their preferred brands even when a competing one is on sale. Some consumers are â€Å"heavy† users while others are â€Å"light† users. In the next step, we decide to  target  one or more segments. Segmentation involves finding out what kinds of consumers with different needs exist. First, how well are existing segments served by  other  manufacturers? Secondly, how large is the segment, and how can we expect it to grow? Thirdly, do we have strengths as a company that will help us appeal particularly to one group of consumers? Positioning  involves  implementing  our targeting the product that occupies in consumer’s minds relative to competing products which are typically defined by consumers on the basis of important attributes. Positioning normally involves implanting the brand’s unique benefits and differentiation in the customer’s mind and it maps that plot perceptions of brands are commonly used. (Anonymous, n. d. ) Identify the Major Airline Market Segments In the article, â€Å"Identifying Market Segments and Selecting Target Markets,† segment marketing, companies identify consumer with similar needs and wants. For example, an airline is looking forward to providing no frills connectivity between metro cities on us east coast compare. This segment is within airline industry but needs of customer is different. Target audience is low budget travelers, however, customers within the segment look for different attributes, for example, lunch or beverages as part of travel. Here companies can offer this by charging the customer. A niche market is worth exploring where customers are willing to pay a premium for product, entry barriers are high and market has growth potential. In local marketing, customers are local neighborhood, trading stores, for example, many banks prefer local marketing for better understanding of client and provide them right type of service. In individual marketing, companies look forward to satisfying needs and wants of individual customer. Internet is facilitating the process of individual marketing, where in customer log on to the site and creates products from available options. This process is not feasible for high technology products like automobiles. What Are the Target Markets for First Class vs. Business Class vs. Economy Class The target market for the different airline class is that first class  is for high budget travelers comprising passengers and the  target market  consists mainly of German  and   international business. The business class traveler primary fly in first/business class and this target is mainly geared for corporate travelers by offering a very high touch approach to service end to end. The  economy class  targets small corporate customers, tourists  and  budget travelers (such as students) whereas the  business class  aims at medium  and  big corporate customers. These target markets are identical when viewing people and their societal differences when it comes to background and exposure. (Anonymous, n. d. ) Contrast Jet Blue vs. Southwest Airlines | In an article by Chris Woodyard in USA Today, he outlined several contracts between JetBlue at Southwest Airlines. Below are a few of the documented differences between the two. I will focus on the listed issues that I seem to face when traveling. Ticket counter and gate: Southwest has installed enough self-serve check-in machines at Los Angeles International to hold down the wait time in the ticket counter line. The ticket counter is usually well staffed, so lines move quickly. JetBlue ticket counter only took three minutes to check my bag. Boarding: Southwests open-seating policy encourages passengers to get aboard faster to claim an aisle or window. JetBlue has bigger planes, 156-seat Airbus A-320s, but they are often boarded from both ends. Passengers get aboard faster. Cleanliness: Both airlines have leather seats. The Southwest jet had the older brown interior, which is being replaced by new blue interiors on the entire fleet. There were ink scribbles on the headrest in front of my seat. The JetBlue interior was spotless. The average age of a JetBlue plane is 20 months. Southwests average fleet age is about 8 years. Cabin crew: Southwests flight attendants are usually fun. They also know when to turn off the jokes, such as on early-morning flights. On the day I flew, humor was in short supply. When a passenger asked for second pillow, the flight attendant replied, You only get one. Thats it. They came by for two beverage runs and a snack-box run. On JetBlue, pillows were plentiful. The pilot stood at the front of the cabin greeting arriving passengers. The flight attendants came by once to offer beverages and again to deliver snacks. They showed up twice more to hand out bottled water. On-time performance and baggage: JetBlue ranked first among 19 U. S. airlines in on-time performance for the 12-month period ended in April, according to the U. S. Department of Transportation. Southwest was third. JetBlue also had the best record of any airline for not losing bags in April. Southwest was fourth. People travel because they are pushed by physiological, psychological, intangible and internal factors; and people travel also because they are pulled by the unique things a destination feature, such as image, recreation facilities, education, appreciating scenery, safety, gambling and foods. Compare and explain the impact of key external factors on each, e. g. , economic conditions and the growing consumer interest in leisure travel. There are various factors, which affect segmentation in the business market. Demographic is one such factor, which consists of type of industry, size of company and geographical location of the company. Operational segmentation is on the technology class, customer consumption and customer requirements. Purchasing methodology includes segmentation based on purchase policy, purchase department structure, relation with companies and market positioning of companies. The order Requirements lets segmentation be based on nature of requirement and size of order. Personality trait segmentation looks at loyalty and risk profile. Describe each companys target market and positioning. Give some examples of how these strategies are implemented for each company. Each company target customers are â€Å"fare-conscious travelers who might otherwise have used alternate forms of transportation or would not have traveled at all. The current base consists primarily of leisure travelers, the most price sensitive class of travelers. However, JetBlue is increasingly courting a higher class of passengers who have the resources to pay more for a business or first-class ticket, but appreciate a lower fare without sacrificing high-class customer service, especially when corporations are looking to reduce business travel due to tough economic conditions. Both companies are in a unique position to target business travelers during tough economic times. As a discount provider who also focuses on customer service, they can appeal to cost-sensitive business people that need to cut travel costs but don’t want to sacrifice comfort, convenience, and modernity. Conclusion This concludes my paper on segmentation, targeting, and positioning of the airline industry and the comparative analysis of Jet Blue and Southwest Airlines. References Anonymous, (n. d. ), University of Southern California. Segmentation, Targeting, and Positioning. Copyright  ©1999-2010 by Lars Perner. Retrieved May 17, 2012 from: http://www. consumerpsychologist. com/cb_Segmentation. html Anonymous, (n. d. ), Identifying Market Segments and Selecting Target Copyright  © 2008 – 2012 Markets. Retrieved May 17, 2012 from http://www. managementstudyguide. com/identifying-market-segments. htm Anonymous, (n. d. ), Marketing Profs. Retrieved May 17, 2012 from: http://www. marketingprofs. com/ea/qst_question. asp? qstID=37390 Anonymous, (n. d. ), Integrated Company Analysis. Retrieved May 24, 2012 from: http://business. library. wisc. edu/resources/kavajecz/10_Fall/JetBlue_Report. pdf Anonymous, (n. d. ), Segmentation, Targeting, and Positioning, Building the Right Relationships with the Right Customers. Copyright  © 2012 Slideshare Inc. Retrieved May 17, 2012 from: http://www. slideshare. net/mehmetcihangir/segmentation-targeting-and-positioning-presentation Woodyard, Chris, Pitting Southwest vs. JetBlue USA TODAY. Retrieved May 17, 2012 from: http://www. usatoday. com/travel/news/2004-07-05-biztravel-comparison_x. htm

Internet Access In The World Essays - Virtual Reality, Cyberspace

Internet Access In The World Essays - Virtual Reality, Cyberspace Internet Access In The World REFERENCES Albrecht, Kirk. Cybersurfers of Arabia. Business Week (1996): 108. Bogert, Carroll. Chat rooms and chadors. Newsweek 126 (1995): 36. Bollag, Burton. Better Internet Access Sought for Researchers Around the World : Industrialized Nations Push for Faster Connections and Uniform Regulations. The Chronicle of Higher Education v42 n42 (June 28, 1996) : pA14-17. Burton, Bollag. In Western Europe, 12 Institutions see the Internet and videoconfrences as keys to virtual university The Chronicle Of Higher Education (Sep.27,1996) : A35-37. Campbell, Larry. Screening out the files. Nieman Reports 50 (1996): 59-61. Das, Malabika. Free Nets. Network Notes #29. Information Technology Services. National Library of Canada. April 30, 1996. Evans, Kathy. Wising up to the Web : Telecommunications Update. The Middle East (October 1995) : p24-28 Essick, Kristi. Smart Cable Service Launced Overseas. Infoworld (July 15, 1996) Johnstone, Bob.Culture clash in Cyberspace. New Scientist 145 (1995):38-41. Kalin, Sari. Global Mirror Search Sites Reflect 'Net Growth. Infoworld (Aug. 26, 1996) Klein, Reva. Outside the Net : Those Who Cannot Afford Access. Times Educational Supplement n4160 (March 22, 1996) : pC28. Kranzt, Michael. China, Wired. Time 147 (1996): 73. MacFarquhar, Neil. With Mixed Feelings, Iran Tiptoes to the Internet. The New York Times v145 (Oct. 8, 1996) : pA4(N) pA4(L) col 1 (20 col in). National Public Telecomputing Network. Community Computing and the Naitonal Public Net Nanny States. The Economist 340 (1996):p34(1) Noble, Phil. International Cyberspacing : Use of The Internet Worldwide. Campaigns & Elections v17 n7 (July, 1996) : p29. Not Too Modern Please. The Economist 338 (1996):1-2 Schuman,Joseph. New Era in Euro Cyberspace Variety (April 10, 1995): 39-40. Stalter, Katherine. Scandi wired for growth: northern territories leading digital media market expansion. Variety 364 (1996): 64. Swinbanks, David. Internet struggles around to connect around the Asia-Pasific rim. Nature 379 (1996): 382. Vatikitokis, Michael. Net police: ASEAN seeks to control cyberspace. Far Eastern Economic Review 159 (1996): 22. Woodward, Colin. Information Technology The Chronicle of Higher Education (June 9,1995) : A21. Bibliography REFERENCES Albrecht, Kirk. Cybersurfers of Arabia. Business Week (1996): 108. Bogert, Carroll. Chat rooms and chadors. Newsweek 126 (1995): 36. Bollag, Burton. Better Internet Access Sought for Researchers Around the World : Industrialized Nations Push for Faster Connections and Uniform Regulations. The Chronicle of Higher Education v42 n42 (June 28, 1996) : pA14-17. Burton, Bollag. In Western Europe, 12 Institutions see the Internet and videoconfrences as keys to virtual university The Chronicle Of Higher Education (Sep.27,1996) : A35-37. Campbell, Larry. Screening out the files. Nieman Reports 50 (1996): 59-61. Das, Malabika. Free Nets. Network Notes #29. Information Technology Services. National Library of Canada. April 30, 1996. Evans, Kathy. Wising up to the Web : Telecommunications Update. The Middle East (October 1995) : p24-28 Essick, Kristi. Smart Cable Service Launced Overseas. Infoworld (July 15, 1996) Johnstone, Bob.Culture clash in Cyberspace. New Scientist 145 (1995):38-41. Kalin, Sari. Global Mirror Search Sites Reflect 'Net Growth. Infoworld (Aug. 26, 1996) Klein, Reva. Outside the Net : Those Who Cannot Afford Access. Times Educational Supplement n4160 (March 22, 1996) : pC28. Kranzt, Michael. China, Wired. Time 147 (1996): 73. MacFarquhar, Neil. With Mixed Feelings, Iran Tiptoes to the Internet. The New York Times v145 (Oct. 8, 1996) : pA4(N) pA4(L) col 1 (20 col in). National Public Telecomputing Network. Community Computing and the Naitonal Public Net Nanny States. The Economist 340 (1996):p34(1) Noble, Phil. International Cyberspacing : Use of The Internet Worldwide. Campaigns & Elections v17 n7 (July, 1996) : p29. Not Too Modern Please. The Economist 338 (1996):1-2 Schuman,Joseph. New Era in Euro Cyberspace Variety (April 10, 1995): 39-40. Stalter, Katherine. Scandi wired for growth: northern territories leading digital media market expansion. Variety 364 (1996): 64. Swinbanks, David. Internet struggles around to connect around the Asia-Pasific rim. Nature 379 (1996): 382. Vatikitokis, Michael. Net police: ASEAN seeks to control cyberspace. Far Eastern Economic Review 159 (1996): 22. Woodward, Colin. Information Technology The Chronicle of Higher Education (June 9,1995) : A21.